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Should you still invest in online marketing during a recession?

Categories: FXRecruiter Blog; News and Views |

The simple answer is YES. It is a good time to get competitive advantage and prepare for the up-turn. It is also wise to have more control of your marketing spend, be it on job boards or more traditional advertising.

SEO and Email Marketing are cost-effective and most importantly, measurable.

Online marketing is a mid to long term strategy that could eventually save you money.

Alex Strang of HBRIDA agrees…

(HBRIDA is a joint initiative between James Caan’s Hamilton Bradshaw Private Equity firm and RIDA – the Recruitment Industry Development Agency. They have a £2m capital fund specifically for recruitment SMEs.)